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Consumer Products

Consumer products is one of the fastest growing sectors in CEE. For many years we have helped leading international and domestic brands establish a presence in the region and to grow and protect their business successfully. Our advice is informed by an in-depth understanding of the sector and covers all critical opportunities and challenges for your business, including globalisation, online marketplaces, supply chain management, growing retail buyer power and increasing consumer pressure and media scrutiny.

All place new demands on your management and business strategy, but also drive the need for commercially astute legal advice. Whether you are a supplier, investor or other stakeholder, we have sector specific experience in transactional, regulatory and contentious matters.

Our international team is structured around the key sectors of consumer products including cosmetics, clothing, electronics, health & beauty, food & drink, retail, household equipment and manufacturing. We provide a comprehensive legal and regulatory service from the financing and acquisition of companies, through to antitrust and unfair competition law, media management, nutritional and health claims, advertising and marketing, strategies for the protection of intellectual property rights, data protection, outsourcing, distribution agreements, real estate transactions, product recalls and more. Our experts will keep you informed of the latest sector insight and developments, giving you a commercial, as well as a legal, edge.


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01/05/2024
Flushed and failed: General Court shuts the lid on invalidity attack against...
In­tro­duc­tion­Earli­er this year, we reported on a Belgian court ruling relating to the validity and infringement of designs for cat litter trays (read about it here). This time, in a decision which will...
29/04/2024
Design decision on ‘Sole technical function’ packs a punch – The CJEU breaks...
SummaryIn a case which has been recognised as among the most impactful European design cases of the past year, the Court of Justice of the European Union (“CJEU”) has clarified the principles of ‘sole...
25/04/2024
Cheers! New EU rules to strengthen GI protection for wine, spirit drinks...
On 23 April 2024, a new EU regulation aimed at enhancing the protection of geographical indications (GIs) for wine, spirit drinks and agricultural products, and other quality schemes for agricultural...
09/04/2024
Designs practice update: EU Court of Justice upholds Advocate General’s...
BackgroundIn our previous article (here), we discussed the opinion of Advocate General Capeta in EUIPO v The KaiKai Company Jaeger Wichmann. That opinion was provided following an appeal against the General...
09/04/2024
The sum of parts: Registered design for segments of towers found valid...
BackgroundTA Towers ApS (“TA Towers”), a company based in Denmark, is the holder of the below registered Community design relating to goods for building materials, specifically, ‘building materials...
09/04/2024
Plastics and packaging laws in Romania
1. What is the general legislative framework regulating packaging and plastic waste in your jurisdiction? National waste management policy is in line with the objectives of European waste prevention...
Comparable
03/04/2024
Romanian law tightens restrictions on sale of tobacco, electronic cigarettes,...
On 28 March 2024, Romania enacted Law No. 64/2024 on amending and supplementing certain laws on tobacco products, implementing important restrictions on the marketing, sale and packaging of tobacco products...
27/03/2024
Cannabis law and legislation in Romania
Medical use Law no. 339/2005 (the Law) provides that the growth, import and sale of cannabis for medical use is allowed in Romania, but under strict Government supervision. Patients may be prescribed...
26/03/2024
EU Court ruling upholds invalidity action against PUMA shoe design
The EU General Court ruled on the invalidation of a community design by the EUIPO and an appeal against that decision (judgement of the General Court in Case T-647/22, Puma v EUIPO - Han­dels­maatschap­pij...
14/03/2024
“Pre-branded” spare parts: CJEU has its say in Audi trade mark case
The Court of Justice of the European Union (CJEU) has given its ruling following a referral from the Regional Court of Warsaw, in a trade mark infringement claim brought by Audi (Audi AG v GQ, Case C-334/22)...
05/02/2024
A messy affair – IP law meets a cat litter tray in Belgian design court...
Introduction In recent weeks, the CMS Design team has been delving into pan-EU enforcement of Community design rights, as well as the scope of copyright “ori­gin­al­ity” under EU law. In a timely development...
23/01/2024
Romania transposes EU law on representative actions
On 23 December 2023, new legislation entered into force in Romania on the conduct of representative actions for the protection of the collective interests of consumers, which transposes the EU Directive...